From ethical and personal freedom’s point of view, internet censorship is the worst adoptable policy for a Country and this would be enough for engaging a fight against it. Ethic and freedom, anyway, are just the fingertip of the censorship’s impacts on a Society. Indeed, thanks to VPNs, OpenDNS and proxy servers the censorship can be bypassed and contents can be easily reached by users, reducing the problem of information access. The heaviest impact is related to the business and, especially, in the internet business strategy. A user using a Proxy or a VPN is able to reach and use a content, but his/her identity is twisted by the IP and user agent’s info transmitted by the browser once she/he reaches the websites. You can ask yourself “How could it impact my business? His/her reaching is more important than his/her surfing profile”. The answer is quite simple: your website stats are false and you’re no more able to understand who is your target audience and which is your target market. Censorship wastes the online advertising investments Normally online advertising tools, even Google Adwords, show ads recognizing some elements from your connections such as the IP Address. For instance, try to connect to a website with your real IP address and then through a VPN. You can see that the shown advertisements will be different according the network you are using. That means that someone is paying to show you ads created for a target that you are not. They are wasting their money because you are using a VPN to avoid a censorship. What if you are that advertiser? Censorship affects your website analytics Since YouTube and Twitter has been banned in Turkey, the number of VPN connections are increasingly gone up. One of my projects, targeted to Italian speaking Turks aims to reach this segment especially in Turkey. Comparing the Country Source before and after the banning, I registered a different distribution that let me supposing an increasing use of VPN software. The number of sessions from Turkey were used to be about 50% of totals. In March Twitter and YouTube have been banned, the incoming session from Turkey went down to 23,9% in April from the 44% in February. Looking at other countries, I observed that visits from UK, Switzerland and UK grew up. Especially UK in April generated more than 2% of total visits when it was used to represent the 0.7% in previous months. Furthermore looking at “New Visits”, the 80% of UK visitors were New Visitors in February. The percentage fell down to 28% in April, showing that more and more users virtually connected from UK has been becoming returning visitors. Censorship generates uncertainty and…
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I want to apologize you, World, for the drama/comedy you have been seing since last 20 years from Italy. Sure, you could use what you’ve been seing to produce tons of fictions with a lot of new italian cliché but probably you’ll be forced to pay for the rights and for on-line distribution, if you want to distrubute it to the italian market, you’ll probably and rightly choose to not supply the italian market with this new contents. So we’ll never know it and Italians shall continue to perceive themself as the best population in the world. When I say Italians, I don’t mean the wide population. There’s a part of them having a “limited strategic view” and working hard to try to improve the cultural and economic environment, feeling and knowing that actually Italy is a part of a most enlarged world and it can still have a key role in this networked-map. They are those “conservatives” and “foreign lovers” thinking that a WebTax is a way to kill the digital business, that the incentive to the pressed publishing but not to the digital one will reduce the markets only to the big publishers. Pay attention. Those Italians are the ones you share the office with in London, Shangai, New York, Berlin, Melbourne, Istanbul. More, those are the ones that probably are still in Italy but they can’t break the silence wall even if they are called by Government to set the development program and the Government, day by day, disattends their advices writing norms and laws going in the opposite direction. Those Italians are the one that everyday are fighting against a system that is more oriented to “destroy the enemy” than to “make the future”; to create the way to conserve privileges than to help the economy. These people (we) are Italians, you’re favourite fiction characters aren’t.
Leave a CommentSo it seems that a large part of digital music history will be archived from December. AOL decided to shut down the WinAmp Project because, I suppose, it’s no mor profitable. So I’m going to ask: Why AOL doesn’t make a donation to Opensource Community in order to mantain the project? Ask Aol to donate WinAmp Project to Opensource Community using the tag #SaveWinAmp! You can address the request via Twitter to @AOL account. Update: you can sign up the petition at change.org: http://www.change.org/en-AU/petitions/aol-keep-winamp-alive-or-let-it-go-open-source
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