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Tag: tools

What Linkedin is still missing

Linkedin is still today the number one business networking site and counts about 260 million users worldwide. In last years the company made a lot of investments tin order to improve corporate offering, focusing on empowering the corporate pages and introducing a lot of marketing tools such as the targeted updates, targeted contents, company page and group insights. From a personal use perspective, I mean the professional profile management, except the restyling of profiles and the introduction of some rich media enforcement, the efforts were not so big. Also if you subscribe a premium account, the features enabled by subscription are very limited. You can see a more detailed list of people visiting your profile (according to their privacy policy) and you have some insights about how they’ve reached you and the most visiting industries. What it is still missing today is a tool able to analyze the network. Many years ago, Linkedin offered you some insights about your 1st degree connections telling the trending industries, the trending role and something like that. Those data had been removed and now, also if you are a Premium member, aren’t available. More: if you download your connection list, you can’t gain any useful data set more than the email address, company and descriptive (not by category – department and level) roles. In a business networking strategy such information are as important as the breath and it could be an added reason why to, eventually, subscribe a premium account. Also if you look for a third-party application for linkedin profile insights the offering si very limited and not so complete. 3 Applications you can use to manage your networking 1. INMAPS   Linkedin InMaps is a network visualization tool able to show the structure of your network. Pros easy to understand the structure of the network clustering Cons No given insights Manual coding color Difficult to decode for large and dense network 2. Can We Network Can We Network is an application for Apple and Android based devices able to profile the most interesting contacts (actual or potential) near you. It analyzes your profile and search the linkedin network those contacts matching your profile better. Pros Act as a decision support system to identify new prospects Gives you a radial graph to understand the suggestion Profiles can be visualized directly within the app Add people directly from the app Cons No insights about your network Based only on your profile. I.e.: if you are a Social Media Manager in UK, the app shall suggests other social media manager in UK 3. ProInsights ProInsights is the only application I found that responds to the need to have some insights about your network. The app goes through your…

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Rapportive. Gmail diventa Social CRM?

Ricevete una email da qualcuno, il cui nome vi è noto ma non sapete un gran che di lui (o non ve lo ricordate). Provate ora ad immaginare, una volta aperta l’email, di avere tutte le informazioni sulla persona a portata di mano (in quali network sta, cosa ha pubblicato di recente, email e numeri di telefono pubblici, ecc.) e di poterci aggiungere anche delle note. Rapportive è una applicazione per il momento disponibile solo per GMAIL che offre una sidebar in cui visualizzare tutte le informazioni sul mittente dell’email. E’ di facilissima installazione e, collegandosi ai propri account LinkedIN, Twitter, Facebook, GooglePlus e altri costruisce una scheda sintetica del mittente a cui poter eventualmente aggiungere note. Un piccolo passo verso il Social CRM integrato? Sarà per questo che LinkedIN ha acquistato l’azienda?  

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